You don't. You get an expert to do it for you. (Besides, you already have enough to do.)
That's why you need to trust your message to an experienced copywriter.
Because that's how you can look attractive to your audience...
Audio Production Retail; Biofuel Production; Blueberry Farming; Board of Education; Boating & Yachting; Branding; Business Consulting; Cannabis; Chiropractic; Clothing Production; Coal; Coalbed Methane; Cobalt; Commercial Drilling; Construction; Copper; Cryptocurrency Analytics & Security; Diabetes Prevention; Diamonds; e-Gaming/e-Sports; Email Marketing; Executive Positioning; Events Production; Executive Placement Service; Food Manufacturing; Franchise Brokerage; Grief Counselling; Gold; HVAC; Industry Standards Brokerage; Investor Relations Promotions; Iron Ore; Labour Union; Language Translation; Law Firm; Learning Management Systems (LMS); Maritime Rescue; Lithium; Logistics; Marketing Training; Model Agency; Mortgage Brokerage; Music & Entertainment Production; Natural Gas; Oil; Online Gambling; Online Retail; Online Stock Trading Brokerage; Personal Fitness Training; Physician Advisory Consultants; Rare Earths; Real Estate; Security; Silver; Talent Agency; Telecommunications; Titanium Dioxide; Training Course Development; Uranium; Vanadium; Video Production; Warehousing; Web Development; Wealth & Estate Management
I started writing professional copy for clients in 1999.
Whether collaborating with large organizations -- like IHS, Qtrade, OilPrice.com or the Canadian Mental Health Association -- or working with startups and small businesses, I take pride in a job well done...and in making my clients' lives easier.
My business is to help your business succeed by writing copy that works for you.
Improve Your Corporate & Sales Communications Impact:
Capture Your Investor Relations Story:
James Stafford, Managing Director, Oilprice.com
"There are two types of consultants: the hired gun, and the rare one that comes alongside you like a partner. Good thing for us, Grant Pasay is the latter. He’s more than exceeded our expectations on multiple occasions."
Diana Taylor Markowitz, Client Marketing Manager, PrecisionIR
"I can’t thank you enough for working so collaboratively with us on our client newsletters and for always delivering above expectation and on-time, every time. Again, thank you for the opportunity to learn from you – it’s truly been a pleasure."
Megan (Hollstedt) Moodie, Founder MH Communication Design
"Grant, when I secured the Estate Planning project, I knew I needed a copywriter I could count on to deliver copy that moved prospects to act. Not only did you come highly recommended, but you demonstrated your ability to take projects from start to end, anticipating and checking off every detail along the way, and making the work not seem like work. End result: effective copy, happy client. In a word, success. Thanks, Grant."
Aaron Fish, Entertainment Producer, Dreams One Media Corporation
"Be it business, technical or creative writing you deliver a first-class product. Above and beyond the written, you provide hands on personal service that lets me know you are a stakeholder for success."
Allison Bran, Brand Consultant & Creative Director, Rex Image
"Grant immediately understood what the project required. And then he not only nailed it, but also made insightful suggestions that boosted the overall value of the piece."
Sharon Habib, OutsideIn Communications Partner and Brand and Communications Strategist
"I recall coming across Grant's website when I was looking for a copywriter who met the very specific criteria of being able to write corporate materials with personality and heart. It was tough to find -- most writing sounds like it was done by Dilbert. Grant has the rare ability to identify the voice and heart of the speaker and write from that place. He also has an immensely creative mind and a wonderful ability to connect with people. Besides, he's very professional, organized and methodical. A real treat to work with and highly recommended."
Joe Cheng & Josh Neumann, Co-Founders StayFitAnywhere.com
"Our initial dilemma was coming up with a solution to increase sales and reach a greater number of potential customers. The material was engaging and the prompting of preparing us to get into the right mindset before reading the material was very helpful. We're excited to implement this to increase sales for our business."
Anne C. Graham Author of "Profit In Plain Sight" and Founder of The Legendary Value Institute
"OMG. Brilliant!!! Thank you Grant, you far exceeded my expectations! Amazing what small tweaks can do. I have implemented every single one of your suggestions. There’s still a lot of copywriting in my future… would love the opportunity to work together if it makes sense to do so. Thank you so very, very much – it’s appreciated!"
Tamara Brooks, Owner, October 17 Media
"Grant is an exceptional individual. I love his quality of work, his smile, his ethics and his personality. Honestly, I only have amazing things to say about him. If you want a copywriter who's not only good at what they do but whom you'll have a long term relationship with then you've found the right person. Two thumbs up from me!"
Scott Baker, Owner, PawPrint.net
"An excellent organizer, Grant was both a pleasure to work with and a great asset to a very complex project that we both toiled away on for over a year. Working remotely Grant was able to keep us on track and organized despite a great deal of change and challenge."
Eric Anderson, Real Estate Party
"We've reviewed the content in depth and I gotta say, absolutely fantastic job. We think this is exactly the route we needed to take. You were able to take a complex, difficult to communicate idea and provide clear, concise and convincing content."
Jampact Business Solutions Inc. – Co-founder [1999 - present]
Providing copywriting and marketing strategy services for clients across 60+ markets.
Simon Fraser University - Instructor
Delivering the Writing and Editing for the Web course in the Writing and Publishing program. The course covers copywriting for online content: information architecture, persuasive architecture, Web-specific writing style, multiple audiences.
University of British Columbia - Instructor
Delivering the Writing and Editing for Multimedia course in the Multimedia Studies Intensive program. The course explores the roles of website copywriter, advertising copywriter and video copywriter.
Advance Corporate Training - Contract Trainer
Corporate training delivery.
Aaron Language Services - Editor
Editing clients' technical documents to native English level.
The "I'm A Writer!" Program - Founder/Operator
Project managing an educational program to publish the written work of elementary students four times a year. Involving business sponsors to ensure the program operates without expense to the schools.
Bachelor of Education with Distinction [1994 - 1999]
University of Calgary (Canada)
Bachelor of Psychology with Distinction [1994 - 1999]
University of Calgary (Canada)
Linked University Certification 
Training program for real-world business marketing on LinkedIn
Infusionsoft Trained User (ITU) 
Infusionsoft University: exam-based, on-site training by Infusionsoft (Arizona, USA)
Computer Graphics & Dynamic Media [1998 - 1999]
Applied Multimedia Training Centres (Calgary, Canada)